Commercial Precision. Enterprise Value.

At Oakstreet Growth Partners, we help transportation and logistics providers—and their financial sponsors—turn commercial complexity into accelerated, scalable growth.

Whether you're a founder holding long-term, integrating acquisitions, building a platform, or preparing for exit, you're likely facing the same tension we’ve seen time and again: the pressure to deliver short-term results while building a growth model that scales and drives enterprise value. We bring the structure, speed, and precision needed to solve for both.

Our embedded, fractional model unifies strategy and execution—modernizing sales and marketing to accelerate revenue, strengthen retention, and reduce customer acquisition costs. Leveraging our structured Growth Execution Framework and proprietary modules, we work alongside leadership teams to build repeatable go-to-market systems that deliver real, measurable impact.

From diligence through integration and beyond, Oakstreet is the partner that drives results now—while building the commercial foundation for what comes next.

Learn More:

Let’s Connect:

Bruce Roberts, Founder & CEO

Bruce is a strategic growth advisor with deep roots in the transportation industry. After leading his first roll-up in his late 20s, he went on to scale commercial performance as a revenue and marketing leader across PE-backed and growth-stage companies.

His firsthand experience navigating post-acquisition integration inspired the launch of Oakstreet Growth Partners—a firm designed to embed fractional expertise alongside operating teams and sponsors to unify sales and marketing strategy, systems, and frontline execution.

With over 25 years of experience unlocking enterprise value, Bruce helps leadership teams build scalable, tech-enabled commercial infrastructure that improves customer acquisition efficiency, strengthens retention, and maximizes investor returns. Oakstreet’s Growth Execution Framework and proprietary delivery modules accelerate outcomes across roll-ups, and bolt-on acquisitions, and platform builds—from diligence through exit readiness.

Bruce earned his degree from UCLA and completed executive postgraduate studies at the USC Marshall School of Business.

Outside of Work
Bruce lives in Los Angeles with his family, including four kids, dog Tucker, and three lizards. In his free time, you’ll find him on a mountain or body of water, recharging for the next challenge.

Let’s Connect:

James Adams, Executive Partner

Jim is an accomplished operations executive and serial entrepreneur with over 35 years of experience driving performance improvement and enterprise scale across Fortune 500, mid-market, and private equity-backed businesses. He brings firsthand expertise in leading global operations, optimizing complex systems, and accelerating post-acquisition value through disciplined execution.

Jim has held full P&L responsibility for budgets up to $250 million and teams of 200+, managing operations across 90+ countries. His leadership has fueled EBITDA growth, guided successful IPO preparation, and unified fragmented organizations through M&A integration and customer-centric transformation.

With a foundation in Lean Six Sigma and data-driven execution, Jim specializes in helping PE-backed and growth-stage companies institutionalize repeatable processes and build scalable infrastructure across the investment lifecycle—from bolt-on integration to exit readiness. He partners with leadership teams to translate strategy into operating rhythm and measurable enterprise value.

Jim holds an MBA from The University of Chicago and a BS in Mechanical Science & Engineering (Honors) from the University of Illinois Urbana-Champaign.

Outside of Work
Based in a quiet town outside Cleveland, Ohio, Jim has worked, lived, and traveled in over 45 countries. He enjoys mountain biking, snowboarding, and golfing.

Let’s Connect:

Kim Carlson, Executive Partner

With over 25 years of experience as a consultant, project manager, and product owner, Kim has a proven track record of leading large-scale cross-functional initiatives.  A strategic thinker with exceptional execution skills, Kim has successfully managed over 200 projects spanning streamlining business processes for acquisitions, systems integrations, automated customer outreach programs, recurring billing, and complex scheduling initiatives.

Recognized for leadership in cross-functional team collaboration, Kim has worked closely with executives, sales, marketing, operations, product, customer support, and finance to deliver impactful solutions.

Kim has been part of teams that have won multiple notable professional awards including Webby Awards, a Digital Health Award, and the Media Excellence Award. Kim brings a unique blend of process management, technical expertise, strategic vision, detailed execution skills and hands-on leadership to every client engagement.

 

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